Keith Ferrazzi’s Online Community, Greenlight

Oct 09 2008

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If you’ve never read Keith Ferrazzi’s Never Eat Alone, well, go out and read it now. It’s an inspiring call to action, insisting that we all need to build a big network of friends and associates. Not a stereotypical marketer’s network of barely-remembered business contacts, but a close-knit (while also large) community.

He has a website, of course, but he’s also built an online forum-based community, Greenlight. It’s a place where people can talk about their problems and perspectives. Very valuable.

I must point out that it has some early-commmunity problems. Much of the content is currently requests for advice, followed by vague suggestions. A lot of folks show enthusiasm that doesn’t seem to translate into specific real-world action (there are posts like “This is a great place! I can’t wait to do great things here!” with no further action).

But that’s normal for any forum. The site already features a variety of interesting discussions, including Simple formula for success, burnout at work – balance, and kindness a weakness at work?. Well worth checking out.

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